Five ways extended stays can enhance the travel experience

Words by Tom Ford
Last updated: June 25, 2024
Advertorial feature with Frasers Hospitality

 

With more business-leisure travellers opting to turn an overseas trip into a temporary home away from home, we introduce an extended-stays expert that places guests at the heart of it all in the world’s most dynamic destinations.

Whether it’s seeking longer sojourns in a familiar city, maximising the freedom of remote working or broadening experiences in new destinations, discerning travellers are increasingly extending their trips, seeking out longer-term stays and often combining business and leisure in multi-faceted “home away from home” serviced apartments.

An extended stay enhances the travel experience, allowing you to embrace a new locale with time on your side – something savvy travellers know well. The 2023 Expedia Traveler Value Index shows that 76 per cent of business travellers plan to extend their work trips for leisure purposes in the next 12 months, while 28 per cent intend to take a “flexcation” trip. In terms of favoured lodgings for an extended stay, data from Smith Travel Research suggests that the demand for serviced apartments increased more than that for hotels last year.

Exterior of Fraser Suites Queens Gate, London
Fraser Suites Queens Gate, London

 

To meet the demands of an affluent market, serviced apartments are upgrading their approach from something more utilitarian to instead offer the same sophisticated design and high-tech amenities that have transformed the hotel industry in recent decades. And while hotel groups are starting to add their own extended-stay options to their portfolios, other players on the market offer decades of experience and an innate understanding of a long-staying travellers’ needs.

One such expert is Frasers Hospitality, which has been providing award-winning serviced apartments and hotel residences for almost three decades. With more than 60 global locations – each defined by their centrality and convenience – it’s an elevated option for those seeking more from the travel experience. But what exactly can you expect from an extended stay with Frasers Hospitality?

View of Edinburgh's Royal MileExterior of Frasers Suites Edinburgh
Left: Edinburgh's historic centre. Right: Frasers Suites Edinburgh

Plugged-in locations

Frasers Hospitality offers sophisticated serviced apartments and hotel residences in the heart of cities in 21 countries around the globe. So, whether you’re there to work, absorb the culture, relax – or do all three – you have somewhere to call home. Take, for example, the stylish Capri by Frasers hotel residences in Kuala Lumpur’s buzzy Bukit Bintang district, which places you within easy reach of the city’s best bars and restaurants. Or, in neighbouring Thailand, the Modena by Fraser Hotel Residences in Bangkok, which – situated by Queen Sirikit MRT station – means the city’s malls, night markets and food haunts of Chinatown are on the doorstep. Alternatively, consider an extended stint in Edinburgh for the Fringe Festival. Stay a stone’s throw from the Royal Mile at Fraser Suites Edinburgh at 12-26 Giles St, with its iconic facade and centuries-old past.

View across the river Seine and the Paris skyline
Views of the Paris skyline

Effortless convenience

The needs of the discerning traveller are changing rapidly. As boundaries blur between business and leisure, a serviced apartment delivers everything in one place, offering a convenient home from home that evolves to meet the needs of the remote worker, the willing explorer and family traveller – and everything in between. In Paris, Frasers Hospitality’s five-star luxury serviced hotel apartments on the Champs-Élysees occupies a prime spot in a 20th-century heritage building within easy reach of both the Louvre and the Eiffel Tower. These 135 apartments, ranging from deluxe studios to duplex penthouses, come with a fully serviced stylish kitchen, seamless business facilities as well as a fitness room and high-spec gym that’s open 24/7.

View of the Canton Tower, Guangzhou
Canton Tower, Guangzhou

Peace of mind

Extended stays require a reliable place to call home. The longer we spend in a destination, the more we’re likely to take with us – and the greater importance we place on our lodgings. The abundant facilities on offer at Frasers Hospitality’s portfolio take unpredictability out of the equation, helping ensure a seamless stay. Take the Fraser Suites in Guangzhou, China. Located in the central business district of Tianhe, near to the opera house and Guangzhou International Finance Centre, this stylish setting boasts 332 Gold-Standard serviced apartments that – along with five-star hotel facilities and amenities – include 24/7 reception and concierge services, round-the-clock security and private key-card lift access. Peace of mind, then, to focus on the more pressing matters of your trip.

The penthouse at Fraser Suites Diplomatic Area Residence, Bahrain
The penthouse at Fraser Suites Diplomatic Area Residence, Bahrain

Elevated comfort

While each of Frasers Hospitality’s global properties are stylish – and often defined by historical significance – when designing its award-winning accommodation, comfort is undoubtedly king. For example, Fraser Suites Diplomatic Area Residence in Manama, Bahrain’s financial heart, offers 114 impeccably furnished Gold Standard serviced apartments where every amenity has been considered. As well as room service, laundry, home-entertainment systems and high-end kitchens, there’s also an onsite sauna, steam room and children’s playrooms.

Interior shot of London bakeryLoaves for sale at London bakery

Living like a local

Experiential travel has become a defining force within the travel sector. We want to come home with a story that only we can tell. We want to live like the locals, not through the tourist filter. “Think global, live like a local” is central to Frasers Hospitality’s philosophy, and its global roster of properties – which encompass five distinct brands – are tailored to enable a richer travel experience and more meaningful stays. With greater savings for longer stays, visitors can take the time to immerse themselves in a new destination, gaining a deeper understanding of its cultures, cuisines and people, adopting new favourite haunts, routines or running trails, making new friends and engaging with local communities along the way.

Reserve a stay of six nights or more and enjoy up to 35 per cent off at Frasers Hospitality properties, with additional Fraser World points, daily complimentary breakfast and exclusive discounts at select locations. Plus, for each reservation made before the end of 31 July, 2024, Frasers Hospitality will plant a tree in Krabi, Thailand, in collaboration with EcoMatcher – follow the below link to book.

Extend your stay, expand your horizons.

Travel

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